STRATEGIC DESIGN IN HEALTHCARE
Patient Journey Mapping
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Stefano Messori
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AGENDA
The four basic steps of design and its tools.
The Design Process and tools
Documenting patient current reality/experience.
Patient Journey Mapping
Becoming designers of heath.
Developing the mindset of the designer
Developing a patient-centric approach to Healthcare.
Design in Healthcare
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Stefano Messori
AGENDA
DESIGN IN HEALTHCARE
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Developing a patient-centric approach to Healthcare.
Becoming designers of health:
from providers of medicines (current solution) to understanding the root cause (behavioural) of a disease.
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AGENDA
The four basic steps of design and its tools.
The Design Process and tools
Developing a patient-centric approach to Healthcare.
Design in Healthcare
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Stefano Messori
AGENDA
4-STEP
MODEL
Observe patients in their native environment to spot un-articulated needs.
OBSERVATION
Come up with a portfolio of possible concepts/solutions.
IDEATION
Hand a working prototype over to patients and observe their reactions and the use they make of it.
TESTING
Transform a 'concept' into an artifact (minimal investment) so that users can experience and feel the product or service.
PROTOTYPING
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Stefano Messori
LOADING AWESOME
AGENDA
The four basic steps of design and its tools.
The Design Process and tools
Documenting patient current reality/experience.
Patient Journey Mapping
Developing a patient-centric approach to Healthcare.
Design in Healthcare
LOADING AWESOME
Stefano Messori
AGENDA
LOADING AWESOME
AGENDA
The four basic steps of design and its tools.
The Design Process and tools
Documenting patient current reality/experience.
Patient Journey Mapping
Becoming designers of heath.
Developing the mindset of the designer
Developing a patient-centric approach to Healthcare.
Design in Healthcare
LOADING AWESOME
Stefano Messori
AGENDA
DESIGN
MINDSET
Acquiring the mindset of the designer.
Accepting failure & failing fast and cheap.
3.
Shifting attention from our product/service to the user.
1.
2.
From constraints to new possibilities.
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Stefano Messori
I facilitate a strategic design agenda in organisations pursuing organic growth.
Stefano Messori
- Design Strategist
- Online Trainer & Facilitator
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Stefano Messori
Get started implementing a Strategic Design agenda in your organisation - become a designer of health.
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THANK YOU!
Stefano Messori
LOADING AWESOME
- Design Strategist
- Online Trainer & Facilitator
