CR201 Corporate Social Responsibility
What is El Nido?
Eco-Resort Hotel Chain,
"Away from your Everyday".
Analyzing Social, Economical &
Environmental concepts and practices in;
1. Waste Management
3. Environmental Education
Be G.R.E.E.N., Pa-Berdehan, Educating Community, Spread Awareness (10 NiDos).
(El Nido, 2018)
5. Costs of Sustainable Practices
Cost Compensation through Green Popularity.
2. Nature Protection
Many guests book based on Eco-Standard
Programs: Monitoring Wildlife & Volunteering.
4. Building Sustainable Communities
Alignment with Local Culture, Hire Local, Teach Trades, Crisis Aversion, CIP.
6. Strategic Planning
Green = Short & Long Term Goals, Playing the Long Game, Focus on Nature.
Conclusion; do they fulfill?
Social: Connecting with Locals, Spreading Awareness, Caring about Communities.
Economical: By investing in nature El Nido invests in their financial future.
Environmental: Their core values and marketing models revolve around it.
Ethical, Pro-Active, Caring, (Mass-Tourism), Education, Future.
Lukas Vidfar (737 834)
2A - Semester 182
Greenglobaltravel. (2018). HOW MASS TOURISM IS DESTROYING DESTINATIONS TRAVELERS LOVE. [online] Available at: https://greenglobaltravel.com/how-mass-tourism-is-destroying-destinations/#TOURISM%20IN%20ASIA [Acc. 3 Dec. 2018].
Mohandas Gandhi, N., Selladurai, V. and Santhi, P. (2006). Unsustainable development to sustainable development: a conceptual model. Management of Environmental Quality: An International Journal, 17(6), pp.654-672.
Tuppen, H. and O'Neill, S. (2018). Waste Management | Green Hotelier. [online] Greenhotelier.org. Available at: http://www.greenhotelier.org/our-themes/waste-management/ [Accessed 3 Dec. 2018].
Minimise Landfill, Recycle, Re-Use.
More Guests, More Trash (Palafox, 2018)
Be G.R.E.E.N., Pa-Berdehan, Trainig Seminars for
Staff, Guests & Community, The Ten El NiDos.
(El Nido, 2018)
Cost of being green is heightened, however;
Pro-Active Strategy = Cost of Green Compensation.
Spreading awareness & focusing on nature
itself since without it there can be no El Nido.
Stick to core values and business is only improving.