6 Reasons Why Customer Reviews Are Critical To The Health Of Your Business

of consumers say a business needs at least a three star rating before they will use them.

bad reviews in a Google search can cost you more than 70% of your potential new customers

1

2

87%

4 or more

of consumers think that reviews older than three months are no longer relevant.

of consumers read online reviews to learn more about a business before they visit it.

3

4

73%

92%

of consumers trust reviews as much as they trust a personal recommendation from family or friends.

of marketers surveyed said that investing in customer review marketing delivers excellent ROI.

5

6

85%

83%

Source: BrightLocal, InsideLocal, Review Buzz, Moz.

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