Users are website visitors who have visited the site at least once.
Pageviews is the total number of pages viewed. Repeated views of a single page are counted.
Every referral to a web site has an origin, or source. Possible sources include: a display ad (the ads you see on a Google page), “facebook.com” (the name of a referring or social media site), organic (users that came across your site through a search on a search engine), and “direct” (users that typed a URL directly into their browser, or who had bookmarked a site).
Paid Online Advertising
Social Media Followers
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